100 streaming stories in MENA

The Streaming Lab - MENA #18

Hey 👋 - Yann here.

This is the 18th issue of The Streaming Lab - MENA.

This week, I’m sharing with you 100 LinkedIn posts and Newsletters I wrote in 2022.

Enjoy the show!

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1. You all know Ewan McGregor the actor. But do you know Ewan McGregor the adventurer?

2. What’s the Trending Topic in OTT right now?

3. Today, some of the streaming services are paying tribute to Queen Elizabeth II

4. OTT services & Instagram in MENA (Newsletter)

5. Top 5 Instagram posts on Netflix MENA generated 300,000 likes and 3,500 comments last month

6. Netflix just reached 100M Instagram followers

7. A key benefit of D2C streaming is building direct relationships

8. Where to watch Anime on local MENA streaming services (Newsletter)

9. Japanese animation has been popular in MENA for many years

10. Is the future of streaming in advertising?

11. How can we measure the success of a mega TV Series in 2022?

12. What’s the most watched OTT content in Middle East (Newsletter)

13. Do you already know the characters from The Rings of Power?

14. What are the most watched OTT movies & series in Middle East?

15. Cage fighting, octagon combat, ultimate fighting, So many ways to describe a unique sport: MMA

16. Most of MENA OTT subscribers come from KSA, Egypt and UAE

17. Why would you cancel Netflix (Newsletter)

18. Why would you cancel Netflix?

19. What’s a King without his Queen?

20. I’ve paid more than $1,350 to Netflix over the past 8 years. My Cost Per View (CPV) is $0.44

21. How Kids watch TV in Middle East (Newsletter)

22. How Kids watch TV in Middle East?

23. George R.R. Martin insisted that 1 detail from his book should be on House of the Dragon: Colourful dragons

24. Kids content will become a key differentiator for OTT services in Middle East with

25. Is TOD a game-changing streaming service in MENA? (Newsletter)

26. Is TOD a game-changing streaming service in MENA?

27. What if you could hire the best OTT consultants for specific projects?

28. Is there a risk of a fragmented future for OTT sports in MENA?

29. How to (successfully) localize an SVOD service in MENA? (Newsletter)

30. How to (successfully) localize an SVOD service in MENA?

31. OTT sports in MENA just moved to the next level:

32. This week, 60% of the Top 10 TV Series comes from the US

33. Can we fight against OTT content piracy in Middle East? (Newsletter)

34. Can we fight against OTT content piracy in Middle East?

35. Netflix is about to change your family forever

36. What’s the Netflix effect?

37. Is Netflix shaping the OTT ecosystem in Middle East (Newsletter)

38. Netflix is transforming the streaming ecosystem of Middle East & North Africa in 4 different ways

39. Disney+, can we also get French subtitles from Marseille?

40. Are you ready?

41. Amazon Prime Video: Quick look at the content in Middle East (Newsletter)

42. 7 out of the Top 10 films on Amazon Prime Video come from India.

43. Netflix teamed up with Microsoft on a cheaper plan with Ads. But what does it mean for consumers?

44. Localizing a global streaming giant is not only about content

45. Over the top or at the top (Newsletter)

46. I recently published the Top 10 streaming iOS apps in MENA

47. Over The Top or At The Top?

48. Is the number of subscribers the best way to compare OTT services in Middle East?

49. The Disney+ story in Middle East & North Africa (Newsletter)

50. Only 3 services are part of the Top 10 Streaming Apps in 15 MENA countries

51. Only 4 SVOD global giants launched in Middle East & North Africa

52. This week, most watched TV Series in UAE come from 8 countries

53. Niches are the news riches - part II (Newsletter)

54. Disney+ France vs. Disney+ UAE. Can you find 7 differences?

55. 11 parameters to ask when writing an OTT content brief

56. Where can we get streaming ratings in Middle East?

57. Niches are the new riches - Part I (Newsletter)

58. The most powerful trend of the Box Office?

59. Pixar’s Lightyear will not be playing in Saudi Arabia, UAE, Kuwait and Malaysia

60. Can local players in Middle East compete against Disney+?

61. What are the movies you’re ashamed you haven’t seen yet?

62. Is OTT sports already Live in Middle East? (Newsletter)

63. Is OTT sports already Live in Middle East?

64. I just subscribed to Disney+. Why?

65. TikTok is at the top today. Again.

66. What’s an ideal SVOD monthly fee? (Newsletter)

67. What’s an ideal SVOD monthly fee?

68. Do you prefer to sit back and watch a scheduled program, or discover and select content you want to watch?

69. If AVOD & SVOD are On Demand models, and FAST a Linear one. How do we call live and channels on AVOD or SVOD platforms?

70. To understand the future, look at the past (Newsletter)

71. We keep trying to differentiate OTT players

72. Obi-Wan Kenobi is coming to Disney+ on May 27th

73. How to sell your content to OTT players? Look at their Top 10s

74. Netflix basic plan is 29 AED, we need to be at less than 15 AED

75. $155, the monthly subscription to access all 20+ MENA homegrown SVOD players

76. OTT players and cinemas are competing with each other

77. Last month, I created my first Mena Media Map: The Rise of OTT Players

78. “Welcome to Dubai”

79. One week to go before CABSAT / DISCOP Dubai

80. We, OTT professionals, keep talking about AVOD, SVOD, TVOD and FAST

81. How to localize an international SVOD service in Middle East?

82. I wrote 10 posts on LinkedIn during Ramadan

83. Do you know what makes Ukraine Fantastic? 

84. Watching Disney+ Moon Knight on a shady-but-free streaming website = Going to the cinema without a ticket

85. Is Middle East FAST enough?

86. The first content event of the year in Middle East is coming soon!

87. What are the real numbers of SVOD subscribers in MENA?

88. 40+ OTT services are available in Middle East & North Africa

89. MIPTV in 2022: 5,000 delegates from 80 countries, with 1,200 buyers and 150 exhibitors

90. The content events are finally back this year

91. What's the next move in the Mena OTT market?

92. How to sell your content to OTT players on LinkedIn?

93. Streaming Wars: Return of the Telcos?

94. Is OSN back in the VOD game with OSN+?

95. What’s the world largest entertainment content market in 2022?

96. Is Disney+ about to change the VOD story of Middle East this summer?

97. Finding the right VOD content for your clients can be challenging 🤪

98. How kids SVOD is becoming a magic key to success in Middle East & North Africa?

99. Is there a streaming war in Middle East & North Africa?

100. Buyer: “I’m looking for VOD content”

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That’s all for today, 100 posts about OTT in MENA.

See you online next week. Until then enjoy Cyberpunk: Edgerunners on Netflix.

- Yann

Whenever you’re ready, there are 3 ways I can help you with:

1. If you want to learn more about OTT in MENA, I’d recommend starting with my market report:

   → The local OTT ecosystem in MENA: Learn everything about the local streaming services in the region. Get full access here.

2. License premium FAST & On Demand content on TVToday.

3. Hire top streaming experts for short-term assignments on OTTpro.