Hey streamers 👋
Welcome to the 36th edition of The Streaming Lab - MENA. Thanks for reading me!
You can read all the previous editions here, and subscribe below to get the newsletter every Monday.
Agenda
Video streaming is not only about movies and TV series. Today, I will show you where you can watch (and listen) Music & Podcasts on MENA-based streaming services.
TenTime
Shahid
Awaan
Smashi TV
The Others: ADtv, Jawwy TV, PG Kids, Roya TV, Roya Kids, StarzPlay, Switch TV & TOD
BONUS: 4 opportunities streamers can implement right now
TenTime
TenTime is the only video streaming service in MENA with a main content section dedicated to Music.
The platform offers a large music catalog with artists coming from all over the region: Noor Al Zain, Orangeey, Star Casablanca, Ahmed Jwad, Aqeel Musa, Haidar Al Ghazal, Muhammad Al Turk, Esraa Al Aseel, Ahmed Sattar, etc.
The carousels on this section are also designed to help subcribers discover Music content: Heart Beat, On The Go, Nostalgia, Gloomy, Dance, Blues, Party On, Farewell, Beloved, Chilling, Just for You, Love Time, Lonely Nights, Romance, Breakup, Survive, Love Struck, etc.
Finally, the service offers specific features for music content: Top hits, Suggestions by celebrities and Music Playlists.
Shahid
Shahid offers different types of Music content including Concerts, TV shows & Kids songs:
TV shows: Saudi Idol Extra, Muzikana, The Voice Kids, The Voice, The Voice Senior, The Voice Xtra Morocco, etc.
Kids songs: Cocomelon, Nasha and the Bear, Sing with Blippi, Baby Sharks, Dinosaur Stories, Here We Dance, etc.
Concerts - Here is a list of 5 videos out of the 173 concerts available on Shahid:
Moroccan Music Night with Latifa Raafat, Hatim Ammor and Abdelwahab Doukkali.
New Year Eve Concert (Riyadh Season): Some of the biggest stars in the Arab world bid farewell to the year 2022 in this one-of-a-kind concert.
Al Ghinaa Bil Fosha with Kadim Al Sahir, Aziza Jalal and Faia Younan.
Live broadcast of the AlUla Moments concerts at the Maraya Concert Hall.
Hafl Eid Al Ittihad: MBC Group celebrates the UAE National Day in a concert featuring Eida Almenhali and Dalia Mubarak.
Users can also access a Podcast corner directly from the Explore page (Search tab on the App).
Here is a selection of 5 interesting concepts out of the 15 podcasts available on the platform:
Jinaya: This analytical crime podcast looks into how various crimes were committed and explains how the mind of a psychopath functions.
Kanabat Alsabt: Psychiatrist Dr. Afnan Al Ghamidi explains various psychological concepts and raises awareness about mental health.
Istishara Ma' Sarah: An educational go-to for parents to help them make the right decisions about their children’s education and wellbeing.
Over: A new exposure to the world of sports highlights its latest updates and hosts awaited guests.
Arous Beirut Podcast: The official podcast of hit series Arous Beirut where cast member and host Joe Trad invites his fellow co-stars to discuss their behind-the-scenes adventures.
The streaming service also produces its own podcast called What’s on Shahid, a nice way to discover what’s on Shahid with insider info and visits from your favorite stars.
Awaan
Awaan dedicates a full content section to Podcasts. Here are some examples:
Rohak Riyadiyah: a podcast presented by Kifah Al Kaabithat, discussing the latest Arabian and global sports news and topic.
Moued Maa AL Shams: A bright social program with the spirit of vitality and movement in Dubai.
Dubai Alholom: A talk podcast with inspiring success stories, embodied on the ground in the dream emirate.
Children's Stories
You can join directly the Awaan podcast family if you are a voice content creator:
Smashi TV
Smashi is “A Streaming Service for the Driven, the Dreamers, the Doers!”.
And that’s why the podcast Dubai Works is at the center of their content strategy: Every Friday at 11am, Richard Fitzgerald interviews with the business leaders who make an impact in Dubai.
There are already 251 episodes available. And trust me: if you start watching, you won’t be able to stop. That’s the power of hyper local content! Enjoy ↓
The others
Several local streaming services also offer music videos:
ADtv: Movies (Devil’s Violinist, The Music teacher) and TV shows (Sign with Farez).
Jawwy TV: Concerts from regional singers (Tamer Hosny, Shereen, Hamaki, Amr Diab, Elissa, etc.).
PG Kids: Arabic songs (Cozy Hut, The Moon, In my imagination, Eid has come, Eid Sheep, etc.).
Roya Kids: Bedtime stories and educational content.
Roya TV: Concerts, RedBull Sound clash, Jordan Star, etc.
StarzPLay: Movies (LaLaLand, Whiplash, 8 Miles, RocketMan, Ray, etc.).
Switch TV: TV channels (Kick, Arabisque) and movies (La La Land, 8 Miles, Grease, etc.).
TOD: Kids songs (Letters Songs, Jeem Cup Songs), Concerts (Siwar).
Do you know other local streaming services from the MENA region offering Music content or podcasts? Reply to this email and let The Streaming Lab community know!
BONUS: 4 opportunities streamers can implement right now
Streaming to Theatre:
Some platform providers can help cinemas offer live content using streaming technology. Would you go to the cinema to watch a live concert?
Partnership with music pure players:
Streaming platforms could join forces with niche services focused on missing genres like classical music or jazz.
Podcast focused on originals:
Interview actors, producers and show your subscribers what happened behind the scenes.
Build a community
Reward you oldest subscribers and invite them to real life concerts.
That’s all for today, Music content & podcasts available on local streaming services in MENA.
See you online next week. Until then, enjoy TRIVIAVERSE on Netflix.
Whenever you’re ready, there are 2 ways I can help you with:
If you want to learn more about streaming in MENA, I’d recommend starting with my market report:
→ The Streaming Ecosystem in MENA: Learn everything about the local streaming services in the region. Get full access here.
Work with me 1:1 to diversify your streaming revenues in MENA (FAST channels business, CTV Advertising, Content distribution, Content acquisition, Market analysis, Business representation, etc.)