Hey streamers 👋
Welcome to the 59th edition of The Streaming Lab. Thanks for reading me.
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There’s a revolution taking place in sports media all over the world: the direct-to-consumer approach. OTT services offer now many opportunities for fans to engage with their favorite teams, from live streaming to coverage of niche sports and international events. And this revolution is coming to MENA too!
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This week’s program
No, sports in not only about Premier League, NBA and Le Tour de France or major teams like the Golden State Warriors, Mumbai Indians or Olympique de Marseille. Middle East & North Africa is also home to many sports conferences, leagues, federations, clubs and teams.
This week, I’ll list for you the streaming services in MENA distributing local sports 👇
AD Sports (Abu Dhabi Media)
Abu Dhabi Sports, the streaming service owned by Abu Dhabi Media, offers the following channels:
Abu Dhabi Sports 1
Abu Dhabi Sports 2
Yas Sports
Those 3 channels are also available on the other streaming platform of Abu Dhabi Media: ADTV (adtv.ae).
Here are the sports available:
Football: ADNOC Pro League, Gulf 25, President’s Cup, Egyptian Super Cup, WADD Championship, King Salman Club Cup, Abu Dhabi Islamic Bank Cup, U-18 Youth Club, Premier League, Cup of his highness the Emir of Qatar, U-21 Pro League, Sultan of Oman Cup, UAE Super Cup, Arabian Gulf Cup, Arab Cup U-17, Omani Football Super Cup.
Fighting: Emirates Warriors Championship, UAE Warriors Championship, Junior Mixed Martial Arts Championships, Brave Mixed Martial Arts Championship, Vice President Cup for Jiu-Jitsu, International Jiu-Jitsu Pro Championship, Abu Dhabi Ju-Jitsu Grand Slam, Vice President Cup for Jiu-Jitsu, Junior Jiu-Jitsu Professional Championship, Junior Jiu-Jitsu Challenge Festival, Arab Muay Thai Championship, World Muay Thai Championship.
Equestrian: Al Shiraa International Championship, Abu Dhabi International Horse Beauty, World Chariot Championship, Showjumping Nations Cup, FEI World Jumping Championships, FEI World Championship Para Dressage, World Showing Horse Championship, Jebel Ali Race Course.
Camel races: Al Dhafra Camel Festival, Qatar Camel Festival, Dubai Camel races, Arabian Camel race, Al-Bashaer Camel racing festival, Al Wathba Camel races.
Golf: HSBC Abu Dhabi Gulf Championship, Hero Golf Abu Dhabi.
Running: Spartan World Championship, Abu Dhabi Triathlon, Zayed Marathon Egypt, ADNOC Abu Dhabi Marathon, Zayed Charity Marathon Abu Dhabi.
Sailing: Dubai Saling Races, Dalma Heritage Race, Abu Dhabi Dhow Sailing Races.
Shooting: Hamdan Bin Zayed Shooting Championship, World Paralympic Shooting Al Ain.
Tennis: Dubai Open Tennis Championship, Tennis Mubadala Abu Dhabi Open.
Other sports: President's Cup Handball, UAE Futsal League, Fazza Falconry Championship, etc.
Abu Dhabi Media also offers other channels with two streaming partners STARZPLAY and Switchtv (Etisalat UAE):
Abu Dhabi Sports Premium 1
Abu Dhabi Sports Premium 2
Abu Dhabi Sports Asia 1
Abu Dhabi Sports Asia 2
AD Fight
Abu Dhabi Sport Extra
Shahid
Shahid is the streaming service owned by the Saudi media conglomerate MBC Group. They launched last year a dedicated sports package called “VIP Sports” to gather all their local & international sports content.
This package includes the Roshn Saudi League in full HD (Yes the one with Ronaldo & Benzema), all sports from SSC channels and several international leagues and tournaments. Let’s focus today on the local sports content available on Shahid:
Football: Roshn Saudi League, The King's Cup, Riyadh Season Cup, Saudi Arabia Friendlies, Al Nasser Friendlies, Saudi School Tournaments, Saudi U-17 Premier League, King Salman Club Cup, Saudi Super Cub, Women's International Friendly Tournament, Saudi Reserve League, Yelo League, WAFF U-23.
Equestrian: League Final Saudi Arabian Equestrian Federation, Saudi Arabian Showjumping Cup Al-Turaif Showjumping Championship, Riyadh International Showjumping Championship, Saudi Cup, Prince Sultan Bin Abdulaziz International Arabian Horse Festical, Ministry of Sport Cup, Riyadh Tours Show Jumping Events, Al Riyadh Review, KSA Horse Racing, Al Meydan, Saudi National Day Show Jumping.
Basketball: Saudi School Tournaments, Saudi Arabia Basketball League
Handball: Saudi Team in Poland, Saudi Handball Premier League, Saudi Super Cup
Volleyball: Saudi School Tournaments, Saudi Arabia Volleyball Premier League
Other sports: Extreme E (Motorsport), Saudi Tour (Cycling), Aramco Team Series Preview (Golf), Saudi Games (Multisports), KSA Elite Championship (Table Tennis), Wizzo eSports (eSports), etc.
Switchtv (Etisalat UAE)
Switchtv, the streaming service of Etisalat UAE, distributes an impressive number of sports channels under a single package called “SPORTS TV”. For AED 24,99 per month, you can watch the following sports channels:
Yas Sports, Abu Dhabi Sports Premium 1, FAST & FUN BOX, Abu Dhabi Sports Asia 1, Abu Dhabi Sports Premium 2, Wow, Dubai Sports 2, On Time Sports 2, CrIIIcLife 1, Combat Go, On Time Sports 1, CrIIIcLife 3, Fight BOX, CrIIIcLife 2, KSA Sports, STARZPLAY Sports, Watan, Dubai Racing, Golf Racing, Dubai Sports 1, KSA Sports 1, Dubai Racing 2, SSC 2, ESports 24/7, AD Fight, Abu Dhabi Sport Extra, Al Ahly TV, Abu Dhabi Sports Asia 2, KSA Sports 2.
Based on the channels above, the local sports would be a mix of Football, Equestrian, Fighting, Sailing, Shooting, Golf, Tennis, etc.
STARZPLAY
STARZPLAY offers six subscription packages focused on several sports properties:
STARZPLAY Sports: Serie A, Coppa Italia, Super Cup, GolfTV and Cricket. This package includes the streaming channels STARZPLAY Sports, Abu Dhabi Sports Premium 1, Abu Dhabi Sports Premium 2 and Yas Sports.
Cricket: this package includes the streaming channels CrIIIcLife 1, CrIIIcLife 2 and CrIIIcLife 3.
AD Sports: this package includes the streaming channels Abu Dhabi Sports 1, Abu Dhabi Sports 2, Abu Dhabi Sports Asia 1 and Abu Dhabi Sports Asia 2.
Rugby: this package includes the streaming channel Premier Sports
NBA League Pass
UFC Arabia
Local content available on STARZPLAY mainly comes from the Abu Dhabi Sports packages and includes most of the football leagues and tournaments I listed above for AD Sports: ADNOC Pro League, Egyptian Super Cup, Salman King Cup Final, AFC Cup, etc.
TOD (beIN Media Group)
TOD is the streaming service of the global sports and entertainment media group beIN Media. The platform was launched last year before the FIFA World Cup and offers 2 packages:
TOD Theatre, a subscription tier focused on Entertainment for $10 per month.
TOD Total, the “upgraded” version including sports content for $18$ per month.
Most of the sports content available on TOD comes from premium international leagues and tournaments such as UEFA Champions League, English Premier League, Laliga, Bundesliga, NBA and more. But TOD also offers some sports properties from the MENA region:
Football: Qatar Stars League, U-23 Africa Cup of Nations, AFC U17 Asian Cup.
Motorsports: Dakar Rally, Extreme E.
Cycling: Saudi Tour, UAE Tour.
Rugby: World Rugby HSBC Sevens Series.
Awaan
Awaan is the streaming service of Dubai Media Incorporated (DMI), the official media organization of the government of Dubai. Most of the live sports content on Awaan comes from 5 TV channels: Dubai Sports 1, Dubai Sports 2, Dubai Racing 1, Dubai Racing 2 and Dubai Racing 3.
Here are some tournaments available on those channels: UAE Pro league, Dubai Racing, Dubai World Cup Carnival, Dubai Tennis championships, DP World Tour Championship, Dubai Desert Triathlon, Arabian Gulf Cup, etc.
Original sports shows are also available from the On Demand section:
Equestrian: DWC Daybreak, Race Card, Last Furlong, AlKhuttah, Past The Post, Racing World.
Saudi Sports: Masaa Alreyadh.
Football: Almaleab, Sportista.
Falconry: Alsaqqara.
Camel races: Ahl Al Hajin.
Multisports: Dubai Sports Pulse, Al Rabea.
Smashi (Lovin Dubai - Augustus Media)
Smashi is a live streaming service from the heart of the Arab world, covering the most innovative products, services and technologies changing our lives.
As a pure local streaming service, Smashi distributes the tournaments from 3 sports in United Arab Emirates:
UAE Futsal
UAE Handball
UAE Volleyball
UAM
I’m closing this list with a streaming service that is following a direct-to-consumer approach: “UAM”, the corporation owned by the United Arab Muay Thai and Kick Boxing Federation.
UAM offers live streams of Muay Thai events, but also originals content: Talks with fighters, Muay Thai technics tutorials, etc. The federation also leverages its platform in order to sell branded fight-wear and lifestyle sports clothing and martial arts accessories for men and women.
Do you know any other local sports available on streaming services in MENA? Just answer this email and let me know!
That’s all for today, the sports leagues, federations, clubs and teams available on local streaming services in MENA.
See you online next Monday. Until then, enjoy the second season of Foundation available on Apple TV+. Base on the award-winning novels by Isaac Asimov, Foundation chronicles a band of exiles on their monumental journey to save humanity and rebuild civilization amid the fall of the Galactic Empire.
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