MIPCOM 2023 - The Year Where Content, Technology & Advertising converge
What you can expect from the world's greatest gathering of TV and Entertainment executives
Hey streamers 👋
Welcome to the 70th edition of The Streaming Lab, a weekly newsletter exploring the trends that matter to streaming professionals. If you are not already a subscriber, sign up and join 1,900+ others who receive it directly in their inbox every Monday.
Today’s program:
In 2 weeks, I’ll be attending MIPCOM in the French town of Cannes. What can we expect from “The World's Greatest Gathering of TV and Entertainment Executives” in 2023?
Why MIPCOM will be different this year
The conferences you don’t want to miss
Don’t forget to network!
And… Action!
This newsletter is sponsored by Cognacq-Jay Image (CJI), one of Europe’s leading service providers in the media industry.
When I meet a Tech provider, I always ask the same question. Do you have clients in MENA? CJI didn't even flinch and I understand why: They support beIN Media Group with their OTT platform beIN Connect. The FIFA World Cup in Qatar last year is now part of their best practices: 51 live channels & Catch-up available in 24 countries on Android, iOS, PC and Mac. CJI didn't even flinch for this major event and successfully reported simultaneous streams records.
For decades, Cognacq-Jay Image has been supporting media and telecom companies, content owners and broadcasters, with the management of their video content, adapting it to every screen and with the expansion of their audience. They recently launched a service to create and monetise FAST channels, leveraging their proven experience, a personalized approach and their expertise focused on monetization.
Océane, Jean-Paul, Alexandre & Philippe will be in Cannes for MIPCOM in 2 weeks. You can book a time slot with them below 👇
Why MIPCOM will be different this year
Let me tell you first what is MIPCOM. It means “Marché International des Programmes de Communication” or in English “International Market of Communications Programmes”.
This content event is dedicated to the Television and OTT industry, and is attended by representatives of streaming services, broadcasters, television studios, independent providers and media professionals who use the event as a marketplace to buy and sell new content and formats for international distribution. At least, this is what MIPCOM was about, for many years.
This edition, MIPCOM won’t be only about content. Technology and Advertising company should also be around, sharing expertise and learning from each other. Several panels, conferences and events will be dedicated to FAST and AI. It’s another proof that MIPCOM is trying to bring all the TV and Entertainment Executives around the same table: Content, Tech & Advertising.
I also had a quick look at the company directory and I found several Advertising and Media agencies, Content Technology providers, FAST Solutions and Connected TVs that will be attending the event in 2 weeks.
Here is the trailer of the event, it will give you an overview of what you can expect this year:
The conferences you don’t want to miss
Because Cannes is about glamour and stars, I suggest you to start MIPCOM 2023 with one of them, Eva Longoria.
Media Mastermind Keynote - Monday 16 Oct. (Grand Auditorium)
Desperate Housewives star and producer Eva Longoria will deliver a joint keynote with Banijay Americas Chairman Cris Abrego. Make sure you find a seat in the Grand Auditorium before 4pm.
-
The MIPCOM event team is also planning a conference in response to the worldwide growing interest and concerns about Generative Artificial Intelligence.
Unlocking AI Summit - Tuesday 17 Oct. (MIP Lab)
Here is the full schedule:
8:45 - Introduction: The Dawn of a New World - Edmund Ludlow (Omdia)
9:00 - AI Summit Part I - Immersive Showcase - Harnessing the Power of AI
Empowering Gut Feeling with AI: Next Generation Storytelling - Sami Arpa (Largo.ai)
Revolutionizing Video Post-Production using GenAI on TV and Movies - Olivier Reynaud (Aive)
9:25 - Hear from Google: Generative AI solutions for Media & Entertainment - Anshul Kapoo (Google Cloud)
9:50 - AI-generated Video Content: Creativity at Risk - Benjamin Field (Deep Fusion Films)
10:10 - Legal & Ethical Challenges - How to Regulate AI?
Building a trustworthy, Lawful, and Efficient Framework
Calling the Industry for Collective Responsibility
If you are interested in this topic, MIPCOM will also organize roundtables on AI & Data: Harnessing the Power of tech on Thursday at 9:30 am (MIP Lab).
-
Following the successful summit launched at MIPTV this year, MIPCOM decided to organize again 2 events about FAST:
FAST & Global Summit Part I. Roundtables - Tuesday 17 Oct. (MIP Lab)
You can connect with the FAST community and get practical insights from production, distribution, monetization and programming experts:
Shaun Keeble, Banijay Rights
Cédric Monnier, OKAST
Samuel Harowitz, Tubi
Cameron Crain, Samsung
Sarah Shriver, BBC Studios
Mark Garner, A+E Networks
Liz Soriano, A+E Networks
Natalie Boot, Insight TV
Garrett Goodman, Papercup
Pauline Coghlan, Samsung
François-Xavier Schlesser, Mediagenix
Make sure you register online here. (And don’t miss the summit networking reception starting at 4pm ;)
-
FAST & GLOBAL Summit Part II. Talk Series - Wednesday 18 Oct. (MIP Lab)
Here is the full schedule:
9:00 - Introduction: FAST Global Landscape - Evan Shapiro (ESHAP) & Maria Rua-Aguete (OMDIA)
9:10 - Amagi: FAST & GLOBAL Presenting Partner - Srini KA (Amagi)
09:20 - FAST Talk 1: Opening Keynote - Jeff Schulz (Paramount Streaming), Kate Bulkley (KGBulkley)
10:05 - FAST Talk 2 - Jens Richter (Fremantle), Laura Florence (Fremantle), Gavin Bridge (CRG Global/The FastMaster)
10:30 - FAST to Faster - A Conversation on the Growth of Ad-Supported Streaming - David Eilenberg (Roku), Max Goldbart (Deadline)
10:45 - A+E Talks Global FAST - Mark Garner (A+E Networks), Marion Ranchet (The Local Act)
11:00 - OTTERA FAST & GLOBAL Conference Partner - Jordan Warkol (OTTERA), Marion Ranchet (The Local Act)
11:05 - PLATFORMS’ POV: How are FAST & TV Blending together? - Colin Petrie-Norris (XUMO), Katherine Pond (Vizio), Gavin Bridge (CRG Global/The FastMaster)
You can download the full program of conferences & events here:
Don’t forget to network!
I’m sharing with you some ideas of networking events and parties:
Sunday 15 Oct.
International Format Awards - Gala Awards Final - Club C21, Hyde Beach Cannes, from 17:00 (Invitation only)
Monday 16 Oct.
Drinks with Samsung at MIPCOM 2023 - stand C.16H, from 16:00 to 18:00 (Pre-register here).
MIPCOM Cannes Opening Night Party & Red Carpet - Hotel Majestic, from 19:00.
Tuesday 17 Oct.
FAST & Global Summit Networking Reception, hosted by XUMO - MIP Lab, from 16:00 to 17:00.
Producers Hub Networking Drinks, with Plex - Seaview Producer’s Hub, from 18:00 to 19:00.
World Premiere Screening Concordia, followed by a Q&A with the talents - Grand Auditorium, from 18:00 to 7:15.
Wednesday 18 Oct.
TBI Content Innovation Awards - Grand Auditorium, from 17:30 to 19:30.
Producers Hub Networking Drinks - Seaview Producer’s Hub, from 18:00 to 19:00.
There will be a lot of parties & events during the week, what are you plans?
That’s all for today, what to expect from MIPCOM this year. If you want to meet me and share a coffee in Cannes, just answer this email or send me a DM on LinkedIn. If you enjoyed this breakdown, please consider sharing it with your friends and colleagues!
I hope everyone has a great week, see you online next Monday. Until then, enjoy the dark fantasy action Castlevania Nocturne. This spinoff of the Castlevania animated series is set during the French revolution.
On Wednesday this week, I will be moderating a content market Webinar by DICM. The topic? FAST in MENA.
Register here to get exclusive insights and learn from the companies driving FAST in the region.
The Streaming Lab is a weekly newsletter exploring the trends that matter to streaming professionals. If you are not already a subscriber, sign up and join 1,900+ others who receive it directly in their inbox every Monday.
Interested in advertising with The Streaming Lab? Email me.
Get full access to my market reports STREAMING in MENA and STREAMING in INDIA.
I also work with streaming services, content creators, platform providers or media consultants and help them diversify their revenues. Contact me here.
Mipcom
vive le Mitcom 😉