Welcome to The Streaming Lab Podcast. In our latest episode, we reviewed the regional hits like 'Al Rawabi's School for Girls' and discussed insightful surveys on viewer habits. The streaming landscape in MENA and India continues to evolve with diverse content and audience preferences.
MENA Region Highlights:
'AlRawabi' School for Girls Season 2 Trailer
Netflix has released the trailer for the second season of this successful Arabic TV series. The series, produced by Jordan's Filmision, is known for tackling social and cultural issues in the Arab world.
'Horizon' Documentary on Netflix
This new documentary showcases the biodiversity and geographic diversity of Saudi Arabia, representing a significant stride in local content production with global appeal.
AFC Asian Cup 2023 on STARZPLAY
The major football event, initially scheduled for 2023 and moved to 2024, is now being broadcast on Starsplay, indicating a shift in the distribution of sports content in the region.
India Streaming Insights
Indian Viewing Habits - Nielsen IQ Survey
Commissioned by Amazon, this survey reveals that most Indians prefer streaming during dinner with their families, favoring comedy and sports genres. The findings could influence future advertising strategies, particularly for platforms like Amazon Prime Video.
Controversy Over 'Ayodhya Temple' Opening
The upcoming temple opening has become a focal point in India, with streaming platforms and broadcasters vying for advertising slots during the event. This highlights the intersection of cultural events and streaming media.
'Indian Police Force' Reception on Prime Video
Despite having big stars, this series has received mixed reviews, underscoring that star power alone doesn't guarantee success. It also reflects the diverse quality of Indian content on Amazon Prime Video.
Join us next week for more insights and discussions on the ever-evolving world of streaming. Subscribe to The Streaming Lab and remember to keep streaming!
The Streaming Lab podcast breaks down the latest headlines and trends shaping the future of streaming in MENA & India.
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Netflix's Local Lens: Spotlight on AlRawabi School for Girls and Horizon in MENA's Streaming Scene