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⚽️ Thmanyah Review: The New Home of Saudi Football
What works and what’s missing on the platform streaming the Saudi Pro League in MENA
 • 
Yann Colleter
⚽ Thmanyah Kicks Off With a Big Win
Over 2M fans watched the Saudi Super Cup on launch | Streaming in Short – W34
 • 
Yann Colleter
AI’s Big Play in Indian Sports Streaming
Smarter video workflows, personalized streams, and AI-driven sponsorship analytics are reshaping the business of sports
 • 
Viniit Mehta
From Naruto to Hanuman: The Animated Genres Driving the Next OTT Boom
Global anime hits and homegrown Indian animation are redefining what, and how millions of Indians stream
 • 
Viniit Mehta
🔍 Will Netflix New AI Search Change How We Watch?
What are you in the mood to watch?
 • 
Yann Colleter
1
Evaluating Women’s Sports Streaming Across India
From record-breaking WPL viewership to a 24/7 all-women’s sports channel, platforms and brands are racing to monetize India’s fastest-growing fan…
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Viniit Mehta
📺 Samsung TV Plus Puts Creators on the Big Screen
Dhar Mann, Mark Rober and more launch exclusive channels | Streaming in Short - W31
 • 
Yann Colleter

July 2025

How Netflix Is Riding the Bundle Wave to Reach the Next 100 Million
Tracking the Netflix bundling strategy in India just as their Shahid partnership breaks the internet in the Middle East
 • 
Viniit Mehta
🤝 Is MBC Finally Bringing All Streaming Together in MENA?
How MBC and Netflix are teaming up, and why it matters.
 • 
Yann Colleter
Arabic Stories Travel the World on Netflix
The Sand Castle is the most-watched Arabic movie on Netflix in 2025 | Streaming in Short – W30
 • 
Yann Colleter
The Battle to Define India’s First Unified OTT Rating System
A fresh measurement framework could redraw ad budgets and sharpen streaming algorithms for an audience of 545 million viewers.
 • 
Viniit Mehta
📍Why Hyperlocal Content Wins in Saudi?
The winning formula behind Telfaz11 and Thmanyah
 • 
Yann Colleter
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